One of my guilty pleasures is Shark Tank. I know it’s edited all to hell and someone is going to cry about something but I still like watching it. Also, I’m super fascinated how Robert Herjavec is constantly shut out. I think people think he’s too soft. I suspect there is a hard ass hiding under that calm exterior.
I recently caught the episode featuring Slumberkins, a cute, sort of blanket animal with a book… at the ridiculously high price of $58.00 (update: they are now featuring a new price of $44.00). I *love* the idea behind Slumberkins, created by two women who are very invested in helping kids. Their motto:
We’re mothers and educators on a mission to promote positive life skills in the next generation, one cuddle at a time.
Each Slumberkin Story carries a message on topics like how to deal with transitions, how to relax at bedtime, mindfulness and self esteem. This is excellent! I don’t have kids but these are skills that all people need.
While watching the show, I found myself super annoyed at the dichotomy between their price and their goal. One of the Sharks asked “What is your goal here. Do you want to reach more kids or do you want to make money?”
They really wanted to reach as many kids as possible.. but at $58.00? That ain’t happening. That’s a niche product right there.
And while I’m muttering about this under my breath while knitting on a scarf, a little voice in my head said “so…. Jeni, what’s your goal with your Tarot readings then? Do you want to help people or do you want to make money?”
OOF. That stings.
I started offering readings as a way to reawaken and deepen my connection to Spirit Energy and to help people who are stuck… or maybe need a little light shed on an issue. And I’ve gotten some amazing feedback from people but when I looked at the prices I was charging, I realized I was shutting out a lot of folks.
This is not my full time gig. I have a full time gig that affords me the luxury of offering Tarot Readings. And I love doing them. I truly do and I feel like they are a way for me to be of service to people.
So I dropped my prices to make a reading with me attainable.
Going forward, Tarot Readings with me are $5.00 a card with a max of $25.00.
At $25.00, your are guaranteed at least 5 cards, but if I feel there is a need for more cards, I will draw additional cards, up to Ten with no additional charge. I call it “Reader’s Choice”.
Crazy I know. But it feels right.
If you want to know more about this, head over to JeniReadsTarot.com to learn more and to book your reading.